ADRIANTO, E.; SUHARYANTI, Y. Marketing for Higher Education Institution: A Review and Theoretical Framework. International Journal of Industrial Engineering and Engineering Management, [S. l.], v. 6, n. 2, p. 87–96, 2024. DOI: 10.24002/ijieem.v6i2.9639. Disponível em: https://ojs.uajy.ac.id/index.php/IJIEEM/article/view/9639. Acesso em: 12 oct. 2025.