Sistem Rekomendasi Pembelian Produk Kesehatan pada E-Commerce ABC berbasis Graph Database Amazon Neptune menggunakan Metode Hybrid Content-Collaborative Filtering
DOI:
https://doi.org/10.24002/jbi.v12i2.4623Abstract
Abstract. Recommendation System of Health Product Purchasing at ABC E-Commerce System based on Amazon Neptune’s Graph Database using Hybrid ContentCollaborative Filtering Method.Health products purchased by society, either in drugstores or pharmacies may vary according to their needs. ABC e-commerce is a Business to Business (B2B)-based e-commerce owned by PT XYZ. As a health product sales system from distributors to drug stores/pharmacies, they still do not have a health product purchase recommendation system yet. The recommendation system is needed to provide recommendations of health products for the customers. Amazon Neptune is implemented in this research to build a health product recommendation system. The hybrid contentcollaborative filtering method is used to generate complete recommendations based on content attributes and user habits. The datasets were product data, product categories, customers, product principals, and data of products trading. This research produces a health products recommendations model at ABC e-commerce with android based using web services. The implementation can provide recommendations of health products that can be accessed in real-time by customers.
Keywords: health products, recommendation systems, graph database, Amazon Neptune, hybrid content-collaborative filtering
Abstrak. Produk kesehatan yang dibeli masyarakat, melalui toko obat/apotek, dapat berbeda sesuai kebutuhan. E-commerce ABC berbasis Business to Business (B2B) milik PT XYZ sebagai sistem penjualan produk kesehatan dari distributor kepada toko obat/apotek belum memiliki sistem rekomendasi pembelian produk kesehatan. Sistem rekomendasi sebagai pengembangan fitur e-commerce ABC diperlukan untuk memberikan rekomendasi produk kesehatan yang sesuai dengan keadaan setiap pelanggan. Amazon Neptune sebagai graph database service yang dapat mengelola relasi dalam data yang saling terhubung, digunakan dalam penelitian untuk membangun sistem rekomendasi produk kesehatan. Metode hybrid content-collaborative filtering digunakan untuk menghasilkan rekomendasi yang lengkap berdasarkan atribut konten dan kebiasaan pengguna. Dataset yang digunakan meliputi data produk, kategori produk, pelanggan, principal, serta data jual-beli produk di e-commerce ABC. Penelitian ini menghasilkan model rekomendasi produk kesehatan yang diimplementasikan pada e-commerce ABC berbasis Android menggunakan web service. Implementasi tersebut memberikan rekomendasi produk kesehatan yang dapat diakses secara real-time oleh pelanggan pada saat menggunakan ecommerce ABC.
Kata Kunci: produk kesehatan, sistem rekomendasi, graph database, Amazon Neptune, hybrid content-collaborative filtering
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